Makers brought the House of Sound and Wonder to life for Sonos in the UK—a one-of-a-kind experiential activation designed to elevate brand affinity and drive influencer engagement.
Set in a stately home outside London, the event welcomed 100 top influencers to explore the power of Sonos through a curated, multi-sensory journey. We transformed the entire ground floor into a showcase of immersive audio, complete with a live harpist, full band performance, intimate poetry readings, and a bespoke cinema room. Each space was designed to highlight the richness and clarity of Sonos products in real-world environments.
KPIs:
100% attendance rate from invited influencers
+12M estimated reach across social media within 48 hours
High engagement rate on branded content shared by attendees
On-site content capture yielded 50+ high-quality assets for post-campaign use
Increased product trial intent as measured by post-event survey data (edited)
Makers brought the House of Sound and Wonder to life for Sonos in the UK—a one-of-a-kind experiential activation designed to elevate brand affinity and drive influencer engagement.
Set in a stately home outside London, the event welcomed 100 top influencers to explore the power of Sonos through a curated, multi-sensory journey. We transformed the entire ground floor into a showcase of immersive audio, complete with a live harpist, full band performance, intimate poetry readings, and a bespoke cinema room. Each space was designed to highlight the richness and clarity of Sonos products in real-world environments.
KPIs:
100% attendance rate from invited influencers
+12M estimated reach across social media within 48 hours
High engagement rate on branded content shared by attendees
On-site content capture yielded 50+ high-quality assets for post-campaign use
Increased product trial intent as measured by post-event survey data (edited)
